The brains behind your AI
Harnessing AI to enable future‑fit businesses.
We help businesses and organisations of all shapes and sizes across New Zealand and Australia power their people and processes with AI, to standardise, scale and optimise their operations.
Industries we work across
What we do
Roadmap, build, maintain: one clear path to AI that works.
We start with your people, map where AI genuinely helps, build it into the way you already work, and stay to keep it running well.
20+ years
Connecting people, process and technology
Hands-on
Led personally by Karrina, not outsourced
Vendor-neutral
Paid for honest advice, never to sell tools
01Roadmap & strategy
A roadmap around your workflows.
Map where you are, find where AI genuinely fits, and build a prioritised, board-ready roadmap.
Explore roadmap & strategy
02Build & implement
Build it out across the org.
Build the right tools, roll them out and embed them in your workflows, people and operations.
Explore build & implement
03Govern & maintain
Keep it safe, current and learning.
Ongoing support for your tools and services, updated as your needs change, with upskilling for your team on demand or on a schedule.
Explore govern & maintainHow it works
How it all stacks up.
Every roadmap builds the same way: from the systems you already run, up to the people who use AI every day.
- 05Govern & maintain →
Your people
Using it every day, confident and supported, with the guardrails in place.
GuardrailsUpskilling on your toolsSupport - 04Build & implement →
AI assistants & agents
The tools that do the work: drafting quotes, building reports, answering customers.
QuotingReportingCustomer replies 
Roadmap & strategy →Your business brain
Your knowledge, rules and processes in one place, so every tool works the way you do.
KnowledgeRule bookProcesses- 02Build & implement →
MCP connectors
The secure plugs we build into each system, so your AI reads live data with your permissions.
Connect what is readyBuild what is notRead-only first - 01Roadmap & strategy →
Your systems
What you already run. We start here and work up.
XeroYour ERPMicrosoft 365CRM
Trusted by teams across Aotearoa & Australia
How we work
People first. Workflows before tools.
Every engagement follows the same five steps, because AI should accelerate good workflows, not entrench bad ones.
We start by understanding how your business actually runs: your people, your systems and what you are trying to achieve. Understanding comes before strategy. Strategy comes before spend.
- Discovery sessions with your leaders
- Current-state review
- A shared picture of where AI fits
Who we work with
Sectors right across New Zealand and Australia.
AI creates value differently in every industry. We start from how your sector actually works: its workflows, its systems and the rules it runs under.
Healthcare
Clinical ops, admin automation, patient communication
Construction
Estimating, project management, site reporting
Manufacturing
Production planning, quality control, supply chain
Engineering
Design workflows, documentation, project delivery
Education
Student support, assessment, institutional admin
Hospitality
Reservations, guest experience, procurement
Professional Services
Knowledge management, client work, proposal generation
Retail & Wholesale
Demand forecasting, inventory, customer service
Not-for-Profit
Impact reporting, grant management, stakeholder comms
Property
Listings, transactions, tenant and asset management
Tool updates
What changed in your AI tools, and what to do about it.
Every month we read the release notes so you do not have to, and link every change to its source.
Coming up
- 15NovGeminiSkills finish rolling out in the Gemini app
- 17NovGeminiGems move into Settings
- 23NovOther toolsMYOB Capture and Invoice apps retire in New Zealand
- 30NovOther toolsElevenLabs retires Claude Sonnet 4.5 and Gemini 2.5 Flash voice models
The return
Real results. Measurable outcomes.
What we prevent
AI FOMO
Chasing tools because competitors are. Buying software before defining the problem. We slow this down and save the spend that would have been wasted.
Skipping your people
Rolling out AI without taking your team with you. Adoption fails not because the technology is wrong, but because the change process was absent.
Loose governance
Using AI without policies or guardrails. One incident can undo months of goodwill. We build governance frameworks before they are needed.
“Our strength is years of experience, identifying the real problem, delivering a solution that fits, and enabling the team to own it.”
Founding Chief Innovation & Technology Officer, Webbased AI
Begin your AI journey
Work with people who have done this before.
A thirty-minute discovery conversation. No pitch deck. No commitment. Just a clear picture of where AI can take your organisation.